100% Risk-Free Shopping

At Pure Diamond, our unwavering dedication revolves around ensuring your complete satisfaction. Should you ever find yourself less than delighted with your purchase, rest assured, we will not relent until your contentment is achieved. With over 12 years of experience, we proudly stand at the forefront of the diamond engagement ring industry, drawing strength from the countless success stories and exceptional reviews that adorn our legacy.

Your shopping journey at purediamonds.ca is fortified by a comprehensive range of benefits:

1. 30-Day Money Back Guarantee : Your peace of mind is paramount. Enjoy a full 30-day window to explore your purchase, backed by our no-hassle money-back guarantee.

2. 30-Day Return Policy: Our commitment to your satisfaction is unwavering. In the rare event that you seek a return within 30 days, we facilitate a smooth process for you.

3. Lifetime Diamond Upgrade: As your story unfolds, we're here to accommodate your journey. Our lifetime diamond upgrade ensures your investment can evolve as you do.

4. Price Match Guarantee: Rest easy knowing that you receive the best value. Our price match guarantee underscores our commitment to providing competitive pricing.

5. Lifetime Ring Warranty: Your treasured piece of jewelry deserves lasting protection. Benefit from our lifetime ring warranty for added assurance.

6. GIA, AGS, and IGI Ideal Cut Certified Diamonds: Elevate your selection with diamonds of the highest pedigree, meticulously certified for their exceptional cut and quality.

7. True Wholesale Diamond Pricing: Our transparent pricing approach ensures you access genuine wholesale pricing, reflecting our dedication to fairness.

8. Free Insured Shipping to Your North American Location: Your convenience is paramount. Enjoy the ease of free, insured shipping to your North American destination.

It's important to note that warranties, guarantees, and upgrade policies are non-transferable and remain exclusively valid for the original owner.

In the case of earrings, please be aware of a nominal restocking fee of $150. Should the earrings have been worn, potential reimbursement may be extended, focusing on the cost of the diamonds alone.

At Pure Diamond, we passionately eschew high-pressure sales tactics that are often associated with traditional brick-and-mortar jewellery stores. We cherish your time and are dedicated to imparting invaluable knowledge on diamond ring acquisition and assessment. To this end, we extend a complimentary offering: the FREE Diamond Education Hour. This personalized session, conducted by our expert gemologist, can be conducted via phone or in person. Merely expressing interest in diamond jewelry from Pure Diamond grants you access to this hour of diamond education. Our primary goal is to orchestrate a positive and unforgettable shopping experience that culminates in the creation of your dream diamond ring.

When you engage with us, you're not merely a customer; you're empowered with knowledge every step of the way. At Pure Diamond, we are unwavering in our commitment to ensure that your diamond or engagement ring selection exceeds your expectations. We GUARANTEE it.